Sunday, 18 April 2010

Production Evaluations (post production)

Film Poster

We spent a long time creatin a film poster which would stand out in a crowd and leave a lasting image in the head of passers by. To do this we had to make it bold, colourful, and eye catching. We used photoshop to add layers; distorting the edges of the of the image and outlines, and increasing the saturation and contrast of the colours. The image we used lets the audience knows what the charcters are about, with Alex the main character frowning at the front with his arms folded. The other two characters are situated either side of him in an agressive stance. This creates a very serious mood which is reinforced by the bold lettering and font of the title of the film. 'West 10 Reloaded' is slapped straight across the middle of the poster and is very upfront.

'Britain's most dangerous postcode' the main quote of the film is located above it at the top of the page in smaller slanted typeface to leave the importance with the title. Film company logos are also included at the bottom of the page as we felt this would improve the realism of the poster, and works in further advertising the film. The basic, simplistic approach works well as it does not give too much away and delivers the main points across- the name and the characters of the film.

Magazine Front Cover

This was relatively difficult to produce as we knew we had to include many different things. As well as aqdvertising the film we had to also involve the use of promotions, competitions, etc to persuade people to buy the maagzine. The magazine front cover uses a much less agressive photo and also includes me, the cameraman, to let the audience know that this takes a far more technical approach to the film. Behind the scenes coverage and actor interviews are also put across boldly and at angles to interest the reader.

As with the magazine front covers i have analysed the bar code, issue number and price were all included in smaller font and without colour to keep the interest with the film being advertised. Heavy use of punctuation, alliteration and other literate techniques are used with the text to to attract an educated audience.

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